Genevieve Piturro on WARL 1320 A.M.

24 06 2008

Genevieve Piturro, Founder / Executive Director
Wednesday: June 25, 2008 on Careers From The Kitchen Table
Time: 6:00 to 6:25 p.m. est

Genevieve PiturroFor many underprivileged children, nighttime often means a hard end to an equally hard day. Many go to bed wearing their street clothes…or wearing nothing at all. That’s where Genevieve Piturro and the Pajama Program steps in.

Genevieve founded the charity in 2001 to help create a warm and nurturing environment for youngsters living under difficult circumstances. The Pajama Program, a 501 (c) (3) not-for-profit organization, targets youngsters ranging in age from newborn to 17 who are without parents and/or permanent homes. It is through her dedication and commitment that thousands of pajamas and books have been distributed throughout the country to needy children.

Genevieve’s finely honed business sense has contributed to the Pajama Program’s success. Her entrepreneurial spirit was fueled by her extensive background in marketing, first in the television syndication arena for many years and then for an event planning company with offices in London and NYC. But it is her work on behalf of society’s most vulnerable citizens that provides her with the greatest personal satisfaction.

A Yonkers, New York native, Genevieve received a Batchelor’s of Art Degree from New York City’s Fordham University. She resides in Irvington, N.Y. with her husband, Demo DiMartile.

www.pajamaprogram.org

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